All Stories

Social media is one of the most powerful marketing tools available to agents. But if you’re stumped on what to post, turn to Coldwell Banker’s Blue Matter blog. From home decor tips to articles about moving, smart home technology, going green and pets, the blog posts a steady stream of...
There was a time when “location, location, location” was the real estate mantra. Nowadays it’s “lifestyle, lifestyle, lifestyle,” observes Ricardo Rodriguez of Coldwell Banker Residential Brokerage in Boston-Back Bay. Rodriguez noticed that a lot of his affluent buyers are focusing more on amenities and less on location than they...
Coldwell Banker NRT offers educational opportunities for all agents, no matter where they are in their career path. Agents from Coldwell Banker West Shell and Coldwell Banker King Thompson recently graduated from two of the RealLearning opportunities - AMP!  and Buyer Strategies. AMP! helps agents learn best practices for...
We are proud to share that two Coldwell Banker West Shell agents were recognized at the HBA SAM Awards Celebration! Charlene Pfingstag was honored with the George L. Meinhardt Lifetime Achievement Award for her 40 years in the housing industry as both a Realtor and a builder sales manager....
PR can be great for your business. Unlike advertising, PR is unpaid giving the control to the media. They determine when, how and even if a story will run, but that coverage can give you instant credibility since it’s coming from a third-party. There are no guarantees with PR,...