Most agents know that advertising on Facebook and Instagram is an excellent way to find the right people, capture their attention and get results. But what's the best way to do it? Click here to view a presentation offering creative best practices, content specs/sizing, ad examples and much more....
Have you seen the new social media graphics touting Coldwell Banker's big claims? Show the world that Coldwell Banker is #1 in more ways than one: #1 for 21 years (NRT) #1 online 47 countries strong 14.8% higher sales price $148.7M in $1M sales daily 110+ years of success ...
Every day, members access LinkedIn to read the latest industry news, participate in group discussions, share their expertise and connect with other professionals. Click here to view a simple guide to building a profile that will quickly tell an impactful, professional story about you, and how to use LinkedIn...
The internet can be a wonderful place, but it can get dark pretty fast. This is why you should know how to handle yourself online. There are upset customers who need customer service or answers to their questions. And then there are trolls. No, not the little angry people...
Each social network can be used to benefit a business or relationship. While looking at what type of account you should have, you want to know what your goals are in using social media as well as who your audience is. There are networks that are best for connecting...
Social media is one of the most powerful marketing tools available to agents. But if you’re stumped on what to post, turn to Coldwell Banker’s Blue Matter blog. From home decor tips to articles about moving, smart home technology, going green and pets, the blog posts a steady stream of...

Should I post this?

Whether you use social media for personal life or business, it is important to be smart in the way you post and engage online. Keep in mind that every time you post or comment on social media, you are representing yourself as a person and real estate agent. Using...
As a real estate professional, social media can be a great platform for extending the reach of your marketing and networking. Bear in mind, however, that your online identity reflects upon your professional reputation – so please think before you post. Here are a few social media best practices: ...
Advertising on social media is a very inexpensive and effective way to promote yourself and your business, but it's important that you understand the rules. Click here to review Facebook's ad policies that are relevant to real estate, an easy-to-understand guide that tells you: How to ensure your ad...
Coldwell Banker has some impressive claims to fame, and we're making it easy for you to help spread the word on social media! So make sure to share them today and let everyone know that you are #CBProud! Video - There is a special video that includes several major claims,...