Each social network can be used to benefit a business or relationship. While looking at what type of account you should have, you want to know what your goals are in using social media as well as who your audience is. There are networks that are best for connecting...
Coldwell Banker’s mission is to empower you to #LeaveYourMark. What better way to do that than with our new branded profile frame? Click here to update your profile picture today. On a mobile device, click on your profile picture > click Add Frame > search Coldwell Banker North Star. To...
Get ready to spruce up your Facebook page with fresh new spring and summer photos that are perfectly formatted to use as your Facebook cover photo. Here are just a few examples to get you in the summer mood. Visit our local intranet's social media section and download the...

Social Media Concierge

The Social Media Concierge will help you spend less time and get stronger results. It's still being developed, but coming your way in 2019!
Throughout Coldwell Banker history, we have seen the unexpected change our business, our mindset and our homes. The unexpected has come, once again, changing everything and everyone around us. In this time of change, Coldwell Banker and our tens of thousands of...
As a real estate professional, social media can be a great platform for extending the reach of your marketing and networking. Bear in mind, however, that your online identity reflects upon your professional reputation – so please think before you post. Here are a few social media best practices: ...
Social Ad Engine will automatically create Facebook and Instagram campaigns for each listing, using Facebook’s industry-leading algorithms to put them in front of interested home buyers in your area. This powerful new resource, announced by Realogy during this year’s Gen Blue, was specifically designed to help agents like you...

Should I post this?

Whether you use social media for personal life or business, it is important to be smart in the way you post and engage online. Keep in mind that every time you post or comment on social media, you are representing yourself as a person and real estate agent. Using...

Holiday house bugs are here!

No, we’re not talking about the kind that require an exterminator. The Coldwell Banker bug – the little house logo with CB in it – is available in three seasonal options for the fourth quarter for your use on social media. They're the perfect size for your profile image,...
If you're not already using Twitter, it's an invaluable resource for expanding your marketing efforts. This free social media platform lets you listen to and engage with potential customers. Whether you're new to Twitter or already using it but want to learn more, check out these practical Twitter tips.