Now that the company pilot program with Adwerx has ended and HomeSpotter is our social media ad vendor for Listing Concierge, we wanted to provide you with some info and tips. Below are details about how you should proceed to order social media ads both within Listing Concierge and with...
Your Instagram stories can drive traffic to your website and help you create connections and get more leads! If you have 10K+ followers on Instagram, you can use their Swipe Up feature, which allows you to add a direct link back to your website that Stories viewers can access...

Holiday house bugs are here!

No, we’re not talking about the kind that require an exterminator. The Coldwell Banker bug – the little house logo with CB in it – is available in three seasonal options for the fourth quarter for your use on social media. They're the perfect size for your profile image,...
Coldwell Banker’s mission is to empower you to #LeaveYourMark. What better way to do that than with our new branded profile frame? Click here to update your profile picture today. On a mobile device, click on your profile picture > click Add Frame > search Coldwell Banker North Star. To...
We want to let you know that Adwerx, the company-paid pilot program for social media listing advertising that launched in our region a year ago, ended on September 9. Now, HomeSpotter is our social media ad vendor for Listing Concierge. Below are some details about how you should proceed to...
Earlier this year, Facebook announced changes to “all ads that offer housing, employment and credit opportunities” in order to help protect people on Facebook from unlawful discrimination. These ads are now called the Special Ad Category. Information is still coming out about the changes, but don’t worry – we’ll...
Would you like to have your listing appear on Coldwell Banker's Instagram for greater social media exposure? Submit your listings for consideration! Send submissions to CBsocialmedia@cbhomeoffice.com. Here’s what needs to be included: A link to the listing from coldwellbanker.com, coldwellbankerluxury.com or coldwellbankerinternational.com A link to download high-res images of...
Coldwell Banker is sharing its Social Quotables campaign with featured ads on Facebook and Instagram, touting its many brand claims – and you can too! Each individual ad is being shared on Coldwell Banker’s social profiles to coincide with pop culture events throughout the summer like the Women's World...
Want to promote your listings to more buyers online? The Coldwell Banker Social Ad Engine, a platform that creates local social ads, is designed to support agents like you. In less than five minutes, you can launch a campaign to target potential buyers that might be difficult to reach outside...
The Coldwell Banker brand has recently launched Dynamic Ads for Real Estate (DARE) to help give your properties more online exposure. Here's how it works: A consumer browses properties on coldwellbanker.com. When they go onto Instagram or Facebook, they see a dynamic Coldwell Banker ad on their newsfeed promoting...