There are hundreds of trends predicted to impact social media marketing in 2020, but we want to share those that may impact your real estate business most. Check out these trends and how you can use them to your advantage. Instagram will remove likes Surprisingly, many influencers are not upset that...
Don't miss the chance to reach out to your social media sphere during the remaining holidays for 2019 with holiday greeting videos and images. Visit your local intranet and search "Social Media Holidays" or click here (link will expire November 28, 2019). Simply click on the image or video you like...
Your Instagram stories can drive traffic to your website and help you create connections and get more leads! If you have 10K+ followers on Instagram, you can use their Swipe Up feature, which allows you to add a direct link back to your website that Stories viewers can access...

Holiday house bugs are here!

No, we’re not talking about the kind that require an exterminator. The Coldwell Banker bug – the little house logo with CB in it – is available in three seasonal options for the fourth quarter for your use on social media. They're the perfect size for your profile image,...
Coldwell Banker’s mission is to empower you to #LeaveYourMark. What better way to do that than with our new branded profile frame? Click here to update your profile picture today. On a mobile device, click on your profile picture > click Add Frame > search Coldwell Banker North Star. To...
Earlier this year, Facebook announced changes to “all ads that offer housing, employment and credit opportunities” in order to help protect people on Facebook from unlawful discrimination. These ads are now called the Special Ad Category. Information is still coming out about the changes, but don’t worry – we’ll...
Coldwell Banker is sharing its Social Quotables campaign with featured ads on Facebook and Instagram, touting its many brand claims – and you can too! Each individual ad is being shared on Coldwell Banker’s social profiles to coincide with pop culture events throughout the summer like the Women's World...
Want to promote your listings to more buyers online? The Coldwell Banker Social Ad Engine, a platform that creates local social ads, is designed to support agents like you. In less than five minutes, you can launch a campaign to target potential buyers that might be difficult to reach outside...
The Coldwell Banker brand has recently launched Dynamic Ads for Real Estate (DARE) to help give your properties more online exposure. Here's how it works: A consumer browses properties on coldwellbanker.com. When they go onto Instagram or Facebook, they see a dynamic Coldwell Banker ad on their newsfeed promoting...
Coldwell Banker’s Instagram stickers are a great way to make your property photos more interesting, fun and memorable. We’ve launched a variety of these animated images with text that includes For Sale, Sold, Coming Soon, Open House, Just Listed, Just Sold, #CBProud, #CBAwesomeness and Homes for Dogs. These easy-to-apply...